Philly Celebrating with Sparkling: French Bloom Delivers Flavor finally without Boozy Battles
You want to celebrate. You want to “pop the cork”, enjoy the flavor, but you don’t want the after-effects. The drunkenness. Certainly not the hangover. And women? Of course there needs to be ways to elegantly celebrate even (and especially) during pregnancy. Imagine a pregnant-friendly wine?
It’s a situation that should have been solved already. But now it has and with style. It’s a subtle, elegant, flavorful answer.
French Bloom Re-Invents the Game
Now everyone can share “moments of pleasure” as their website mentions. French Bloom’s organic de-alcoholized chardonnay and pinot noir, alcohol-free French sparkling cuvées combine French tradition with innovation.

French Bloom Co-Founders Maggie Frerejean – Taittinger and Constance Jablonski
The Team Behind French Bloom
Maggie Frerejean – Taittinger and Constance Jablonski bring different and complementary skill sets. Equally important, they bring the desire for the vision and the motivation for innovation.
Through their innovative and female-founded brand, French Bloom gives an alternative and inviting drink to those wanting to celebrate elegantly and differently, making the most of the precious moments shared with friends and family.
If the names sound familiar, Constance is a globally-working fashion model you’ve seen representing Estée Lauder and countless luxury brands.
Maggie is director of the Michelin Guide and married to Rodolphe Frerejean-Taittinger, chief executive of Champagne Frerejean Freres.
Carl Héline, the former head of Champagne Krug, joined French Bloom.
Let’s Taste French Bloom
Le Rosé
Pale pink in the glass. Rose petals, freshly picked red currant, raspberry aromas on the nose. Indulgent white peach notes on the palate. Elegant. The organic French grapes give a nice acidity. Well-balanced complexity of minerality and freshness. Tartness and a rounded balance on the finish.
Certified Vegan- Organic- Halal
0.0% Alcohol
Pregnant-friendly
Low Calorie
Sulfite-Free
No preservatives
No sugar added, 4,2g/ 100ml
A blend of de-alcoholized organic French Chardonnay and Pinot Noir wines, organic grape juice, Gensac spring water and natural organic flavors such as lemon.
Le Blanc
Organic French Bubbly, 0.0% Alcohol
Medium golden amber in the glass. Minerality and pear aromas on the nose, that just keep opening and opening. Pear, banana, melon, white flowers. An explosion of complexity on the palate. As the flavors open, Granny Smith apple, spicy citrus. A full-bodied mouth with a luxurious, zesty finish that keeps going.
De-alcoholized organic wine, organic grape juice, French sparkling Gensac spring water, organic lemon juice, organic natural flavors.
Certified Vegan- Organic- Halal
0.0% Alcohol
Pregnant-friendly
Low Calorie
Sulfite-Free
No preservatives
No sugar added, 5,9g/ 100ml
Learn more: FrenchBloom.com
https://www.facebook.com/frenchbloomsparkling
https://www.instagram.com/french.bloom
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Thanksgiving in Philly: perfect stuffing bread DOES exist – and it’s… [Find Recipe Inside]
This Thanksgiving in NYC, the perfect stuffing bread DOES exist – and it’s brioche. As in St Pierre Brioche Thanksgiving Stuffing
No Thanksgiving spread is complete without a hearty stuffing. While add-ins are a matter of preference, choosing the right bread is crucial. One underrated choice is eggy, rich brioche – and with St Pierre Bakery, you don’t need to go to France to get it.
Thanks to its butter and egg content, St Pierre’s Brioche Loaf provides the perfect balance of crisp toastiness while remaining soft and creamy inside, while its lightly sweet flavor adds a decadent quality that can still lean savory. Attached below is an approachable recipe for stuffing allowing for all the craveable crunch for the whole family with minimal effort required.
St Pierre Brioche Thanksgiving Stuffing
By @BrandiMilloy
Ingredients
1 loaf St. Pierre Brioche Bread
1/2 cup unsalted butter
1 medium onion, diced
3/4 cup celery, diced
3/4 cup carrots, diced
1 cup mushrooms, diced
2 large eggs
1 tbsp. fresh rosemary, chopped
3 sprigs fresh thyme, just the leaves
1 tbsp. fresh sage, chopped
1 small apple (granny smith works well), peeled and diced
Salt and pepper
Directions
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Preheat oven to 350 F. Cut brioche bread into 1” cubes and bake for about 10-15 minutes until toasted.
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Meanwhile, into a pot over medium high heat add butter until melted. Add onion, celery and carrots and cook until everything starts to soften, about 7 minutes. Add mushrooms and cook for 2 minutes longer. Remove from heat and set aside.
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Into a bowl whisk together the eggs, herbs, apples, mushrooms, and salt and pepper. Add your cooked vegetables and mix to combine.
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Pour mixture on top of toasted bread and stir to combine. Bake stuffing for about 45 minutes. If your stuffing starts to get too brown, cover until finished baking. Enjoy!
As America’s favorite brioche brand, St Pierre’s products are widely available via grocery stores nationwide as well as Walmart.
Southern sophistication in the City of Brotherly Love: Jack Daniel’s Country Cocktails RTD Hard Tea Pours Nationwide
Jack Daniel’s Country Cocktails Hard Tea Launches Nationwide
Jack Daniel’s Country Cocktails Hard Tea – a canned ready-to-drink that launched earlier this spring in 13 test markets – is rolling out nationwide this fall.
The RTD embodies Southern sophistication with a twist.
Jack Daniel’s Country Cocktails Hard Tea combines black tea, ripe, true-to-fruit flavor resulting in a balanced and sweet finish. With four classic flavors carefully selected, each can was crafted to please the palates of today’s modern drinker.
Country Cocktails can be found in select retail and convenience stores across the country in a 12oz. can (ABV 5%), 12-can variety pack containing four classic flavors: Original, Peach, Raspberry, and Blackberry; with the Original & Peach offered in 16oz. and 23.5oz. single serve cans that deliver consumers a refreshing and high-quality beverage experience for those who appreciate a good tea.
- Original: Known for its full-bodied refreshing take on a Southern classic. Combining the rich taste of black tea with a sweet, true-to-fruit finish, captures the essence of Southern sweet tea. It’s the perfect drink for relaxing on the porch and enjoying good conversation.
- Peach: A floral flavor that brings the juicy, sun-ripened sweetness to life. This option offers a crisp and refreshing experience, where the delicate honeyed taste comes to the forefront of the palate making it a delightful choice for any day of the year.
- Raspberry: Delivering a vibrant tartness, yet balanced with a subtle sweetness; this flavor presents a bold and smooth drink that’s as satiating as it is refreshing.
- Blackberry: Capturing the rich and juicy essence of blackberries, it offers a slightly tangy and flavorsome experience, making it a perfect choice for consumers who enjoy the bold taste of berries with a hint of Southern charm.
Coinciding with Country Cocktails Hard Tea launch is the RTD’s partnership with ACM and two-time CMT Music Award winner, Lauren Alaina, who has accomplished one of country music’s crowning achievements – becoming the youngest member of the Grand Ole Opry.
Lauren Alaina’s small town Georgia roots, love for comfort and authenticity make her the perfect ambassador for a beverage that prides itself on delivering a taste of the South in every sip. Both Alaina and Jack Daniel’s Country Cocktails symbolize Southern charm, together producing a match made partnership.
To celebrate the collaboration, Country Cocktails has partnered with Southern Living to offer fans across the country a chance to enter their sweepstakes and win a pair of tickets and flights to meet Lauren Alaina at her concert in Las Vegas at the Green Valley Ranch Backyard Amphitheater on October 25, 2024.
The sweepstakes will run from September 13 until October 11, 2024 and contestants can enter for a chance to win by visiting the link.
About Jack Daniel’s
Officially registered by the U.S. Government in 1866 and based in Lynchburg, Tenn., the Jack Daniel Distillery is the first registered distillery in the United States and is on the National Register of Historic Places.
Jack Daniel’s is the maker of the world-famous Jack Daniel’s Old No. 7 Tennessee Whiskey, Gentleman Jack Double Mellowed Tennessee Whiskey, Jack Daniel’s Single Barrel Tennessee Whiskey, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Jack Daniel’s Tennessee Apple, Jack Daniel’s Bonded, Jack Daniel’s Sinatra Select, and Jack Daniel’s RTDs. Today, Jack Daniel’s is a true global icon found in more than 170 countries around the world and is the most valuable spirits brand in the world as recognized by Interbrand.
About Jack Daniel’s Country Cocktails
Jack Daniel’s Country Cocktails are premium malt beverages from the Jack Daniel’s Family of Brands. Jack Daniel’s Country Cocktails was introduced in May 1992.
Jack Daniel’s Country Cocktails and their respective flavor names are registered trademarks. © 2024 Jack Daniel’s. Jack Daniel Beverage Co., Louisville, Ky. Flavored Malt Beverage.
For more information, please visit www.countrycocktails.com.
Philly Food: “The Bear” Star Matty Matheson launches #TGISunday with Pacific Foods to Tackle the Sunday Scaries
Pacific Foods, a brand known for its organic and high-quality ingredients, has launched its #TGISunday content series to help people overcome the widespread phenomenon known as the “Sunday Scaries.”
Developed in partnership with chef and television star Matty Matheson, the series is designed to transform Sunday anxiety into a time for culinary joy and inspiration.
A recent survey by Pacific Foods* revealed the deep impact of the Sunday Scaries, with the average American experiencing this pre-Monday apprehension 36 times a year. Typically, the unsettling feelings begin around 3:54 p.m. on Sundays, leading to an average of six hours and six minutes** spent in dread each week—totaling a staggering 219 hours annually.

The Bear Star Matty Matheson launches #TGISunday with Pacific Foods to Tackle the Sunday Scaries
Recognizing that cooking serves as a soothing activity for many with 31% of people finding joy in preparing meals on Sundays, Pacific Foods is addressing these anxieties by offering easy, comforting recipes through the #TGISunday content series on its website.
Matty Matheson and a group of wellness and food aficionados will share curated recipes designed to combat the Sunday Scaries and embrace the calming, restorative power of cooking to unwind and reclaim their Sundays.
Chef Matty Matheson brings his trademark enthusiasm to the kitchen, making his stance on Sundays clear by turning them into a day of culinary excitement. “Look, I know Sundays can be a drag for a lot of folks, so let’s flip that script. Let’s rock the kitchen with some serious cooking that’s all about fun and flavor without it being a chore or another worry. Cooking isn’t just about eating; it’s about chilling out and making something awesome that feeds your soul,” explains Matheson.
Matty’s unique recipe—the Spicy Shrimp Pasta Bake—will be a highlight of the series, which will also feature content from various figures known for their culinary expertise. All recipes and tips will be available through social where viewers of the #TGISunday series are encouraged to share their own meal-hacking tips using Pacific Foods products. Fans can also enter to win a custom illustrated soup mug, designed by Pacific and Matheson, to add to their Sunday rituals.
“Matty Matheson’s vibrant personality and the joy he brings to food make him a natural fit to join us in our mission to take back Sundays,” said Erika Jubinville, head of Pacific Foods marketing. “He inspires all of us to bring more fun and creativity to our cooking routine, and sparks excitement for new ways to use Pacific products.”
For more insights into the #TGISunday series, please visit pacificfoods.com/TGISunday.
About Pacific Foods
Pacific Foods was founded in 1987 in Tualatin, Ore. and was acquired by Campbell Soup Company in 2017. For more than 150 years, Campbell (NASDAQ:CPB) has been connecting people through food they love. Generations of consumers have trusted us to provide delicious and affordable food and beverages. Headquartered in Camden, N.J. since 1869, the company generated fiscal 2023 net sales of $9.4 billion. Our portfolio includes iconic brands such as Campbell’s, Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Milano, Michael Angelo’s, noosa, Pace, Pacific Foods, Pepperidge Farm, Prego, Rao’s, Snyder’s of Hanover, Swanson and V8. Campbell has a heritage of giving back. The company is a member of the Standard & Poor’s 500 as well as the FTSE4Good and Bloomberg Gender-Equality Indices. For more information, visit www.campbellsoupcompany.com.
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Philly Zoo & 30×30: The Plan to Protect Nature
Part of the “America the Beautiful” initiative, 30×30 is a national goal to conserve and restore at least 30% of U.S. lands, waters, and ocean by 2030.
An estimated one million species are now on the path to extinction, but it isn’t too late to reverse the harmful trends that are leading to habitat destruction around the world. 30×30 and the larger “America the Beautiful” initiative aim to provide equitable access to nature for all, calling on industries and cultural and special interest groups to help with its execution.
Leading the Charge
Since early 2021, the Zoo’s Director of Mission Integration, Dani Hogan, has participated in a working group for zoos, aquariums, and museums with staff from The Ocean Project at Frost Science, National Aquarium, New England Aquarium, San Diego Zoo Wildlife Alliance, Seattle Aquarium, AZA, Aquarium Conservation Partnership, and the National Ocean Protection Coalition to outline plans to support conservation efforts and create solutions for the environment. The group created resources for AZA networks to help with introducing the program.
As a forerunner in implementing 30×30, Philadelphia Zoo was the first partner to incorporate its messaging over an entire season. At BIG TIME, guests took a pledge and signed a petition advocating for wildlife.
Related:
Philadelphia Zoo is thrilled to announce the arrival of three Ankole-Watusi cattle, now on exhibit on African Plains.
Zoo staff collected over 10,000 postcards from April to October 31 to send to policy makers to influence change.
How to Get Involved
Make your voice heard! Zoos, aquariums, and museums, together with people from across the country, are applauding the vision of the “America the Beautiful” initiative—but we need your help!
Related:
Flor de Caña Rum launches #TogetherForAGreenerFuture to Honor Earth Month
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Philadelphia Fall Arts Fest returns Saturday, September 23
Philadelphia Fall Arts Fest returns Saturday, September 23
The Kimmel Cultural Campus and The Philadelphia Orchestra celebrates the kickoff of Philadelphia’s inspiring arts and cultural season with Philadelphia Fall Arts Fest, a day of FREE festival-style performances and your chance to interact with more than 50 arts organizations from across the region!
Philadelphia Fall Arts Fest takes place Saturday, September 23, from 11 a.m. until 4:30 p.m.
This annual event brings thousands of arts and entertainment lovers together under the soaring vaulted glass roof of the Kimmel Center and showcases the rich and diverse arts and culture scene throughout the City of Brotherly and Sisterly Love.
The finale of the day is a concert from The GRAMMY-winning Philadelphia Orchestra at 3:30 p.m. in Verizon Hall led by Assistant Conductor Austin Chanu.
The program includes blockbuster works by Leonard Bernstein, Florence Price, and Pyotr Tchaikovsky.
Associate Principal Bassist Gabriel Polinsky performs as a soloist with the Orchestra for the first time in selections from Sergei Koussevitzky’s Double Bass Concerto.
While Orchestra performance admission is free, tickets are required for entry and can be reserved starting Tuesday, August 29 at 10 a.m. here or at https://www.kimmelculturalcampus.org/events-and-tickets/2023-24/the-philadelphia-orchestra/verizon-hall/free-philadelphia-fall-arts-fest-concert/ .
Other events throughout Philadelphia Fall Arts Fest will not require a ticket and are free and open to the public, and additional programming details will be announced in September. Sign up for email alerts at www.kimmelculturalcampus.org.
“There really is no other event on our calendar quite like Philadelphia Fall Arts Fest,”
Matías Tarnopolsky
president and CEO of The Philadelphia Orchestra and Kimmel Center, Inc.
“This is a wonderful opportunity to showcase Philadelphia’s thriving arts scene.”
Taking place Saturday, September 23, from 11 a.m. until 4:30 p.m., attendees are invited inside the largest Kimmel Cultural Campus building – the Kimmel Center for the Performing Arts at 300 S. Broad Street. Arts organizations from across the region will participate in the festivities – either by performing or presenting information about their upcoming programming, as well as by recruiting staff and volunteers.
Philadelphia Fall Arts Fest guests are welcome to explore activities and demonstrations highlighting genres ranging from tap dance to jazz, Broadway to classical, opera to ballet.Performances will be held on the Plaza stage under the 150 ft. high glass dome and within Perelman Theater, featuring PHILADANCO! and Philadelphia Ballet, the No Name Pops and Opera Philadelphia, and selections from Broadway favorites like Wicked.
Plaza activities include a paint activation inspired by the upcoming Broadway musical Mean Girls and costume displays from the upcoming presentation of Cirque Dreams Holidaze; plus, a pop-up experience and panel discussion with Opera Philadelphia, Marian Anderson Historical Society, and Harriet’s Bookshop. Littlest arts lovers will enjoy a ‘Keep Music Alive’ instrument petting zoo. There is something for everyone (including giveaways)!
Click here to check out the performances planned thus far
Or visit https://www.kimmelculturalcampus.org/events-and-tickets/2023-24/free/philadelphia-fall-arts-fest/.
Philadelphia Fall Arts Fest participating organizations include:
Select participating organizations include BalletX, Esperanza Arts Center, Jazz Philadelphia, Koresh Dance Company, The Lady Hoofers Tap Ensemble, Musicopia, Philadelphia Heritage Chorale, and many more. Kimmel Cultural Campus Resident Companies will participate, including Opera Philadelphia, Philadelphia Ballet, PHILADANCO! and The Curtis Institute of Music. A full alphabetized list of participating performers and cultural organizations is below.
Plus, Philadelphia Fall Arts Fest marks the first public viewing of the innovative, ergonomically designed Maene-Viñoly Concert Grand Piano.
In a fitting homage to the late musician-architect Rafael Viñoly, the piano will be on display for the public to enjoy in the very building that he designed, the Kimmel Center for the Performing Arts. In partnership with Rafael Viñoly Architects, the special exhibition marks the piano’s first appearance in the United States.
The café, Garces Trading Company at Kimmel, will be open with an assortment of sandwiches, salads, and coffee. Extra special treats are planned just for Philadelphia Fall Arts Fest, like a designated candy cart and items like snow cones. Guests can also shop for refreshments at concessions.
Attendees will be treated to a special in-person flash sale offer: $25 and $35 tickets to 25 shows across the upcoming 2023-24 season.
Flash sale offerings include Broadway musicals Mean Girls, Wicked, Cirque Dreams Holidaze, Ain’t Too Proud: The Life and Times of the Temptations, and Mrs. Doubtfire; family-favorites like Coco Live-to-Film Concert, Bluey’s Big Play, and Music of Superheroes; holiday happenings including The Glorious Sound of Christmas, Messiah, A Very Philly Christmas, and Samara Joy: A Joyful Holiday; dance favorites like PHILADANCO! and Alvin Ailey American Dance Theater; concerts including Rumours of Fleetwood Mac and Brit Floyd; and presentations from Your Philadelphia Orchestra, including, Audra McDonald, Trifonov Plays Gershwin, Yannick Conducts Rachmaninoff, Mirga Conducts Bruckner, Mahler’s Symphony No.1, and Yannick and Helen Grimaud Reunite, among others. Sales will be conducted at the Kimmel Center building box office (300 S. Broad Street, located downstairs on the lower level).
Support for Philadelphia Fall Arts Fest is supported in part by our Lead Community Engagement Sponsor Independence Blue Cross.
Additional details related to Philadelphia Fall Arts Fest, including additional participating organizations and a schedule of performances, will be announced later.
The preliminary list of participating organizations is as follows:
Participating Organizations
· 1807 & Friends
· 1812 Productions
· African American Museum In Philadelphia
· Agile Rascal Theatre
· Al-Bustan Seeds of Culture
· American Swedish Historical Museum
· The Apologues
· The Arts League
· Astral Artists
· Aurora Classical of Culture Trust Greater Philadelphia
· Ballet X
- BalletX – Dance eXchange
· Caribbean Community in Philadelphia
· Curtis Institute of Music
· Delaware Art Museum
· Drexel Performing Arts & The Mandell Theatre
· EgoPo Classic Theater
· East Passayunk Opera Project (ePOP)
· Esperanza Arts Center – Artistas y Musicos Latinoamericanos
· Expressive Path
· Fire Museum Presents
· First Person Arts
· Free Library of Philadelphia (Art Department)
· Garces
· Georgia E. Gregory Interdenominational School of Music
· Independence Awards
- Inis Nua Theatre Company
· International Ballet Exchange
· Jazz Bridge Project, Inc.
· John Graves Productions
· Keep Music Alive
· Kimmel Cultural Campus
· Korean Arts and Culture Foundation
· Koresh Dance Company
· The Lady Hoofers Tap Ensemble
· Lansdowne Symphony Orchestra
· Mann Center for the Performing Arts
· Mascher Space Cooperative
· Moore College of Art & Design
· Mosaic Society of Philadelphia
· Musicopia and Dancing Classrooms Philly
- Narberth Community Theatre
· Network for New Music
· The No Name Pops
· One For All
· Opera Philadelphia
· Orchestra Concordia Association
· Penn Live Arts
· PHILADANCO! The Philadelphia Dance Company
· Philadelphia American Guild of Organists
· Philadelphia Ballet
· Philadelphia Chamber Music Society
· Philadelphia Clef Club of Jazz and Performing Arts
· Philadelphia Film Society
· Philadelphia Freedom Band
· The Philadelphia Gay Men’s Chorus
- Philadelphia Heritage Chorale
· The Philadelphia Orchestra
· Philadelphia Scenic Works
· Philadelphia Theatre Company
· Philadelphia Unnamed Film Festival
· Philadelphia Volunteer Lawyers for the Arts
· Philadelphia Youth Orchestra Music Institute
· The Photo Review
· Piffaro, the Renaissance Band
· Power of Paint Art Academy
· The Primavera Fund
· Project 440
· Quintessence Theatre
· Revive Art Journaling
· Rock to the Future
· The Roxborough Orchestra (Roxborough Chamber Symphony)
- Scene-N-Action Productions Co.
- · Scribe Video Center
· Scooney Publishing House
· Settlement Music School
· SHARP Dance Company
· Storybook Musical Theatre
· Taller Puertorriqueno
· Tempesta di Mare I Philadelphia Baroque Orchestra
· Temple Center for Performing and Cinematic Arts
· Temple Music Prep
· Theatre Ariel
· VoxAmaDeus
· Walnut Street Theatre
· WHYY
· Wilma Theatre
· The Young Artist Program
· Wilma Theater
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Perfect Philly Summertime wine! Trivento launches #TheFirstWhiteMalbec with Winemaker Maxi Ortiz
Perfect Philly Summertime wine! Trivento launches #TheFirstWhiteMalbec with Winemaker Maxi Ortiz
There’s plenty of “other” product launches and then there’s Trivento’s Sunset Cruise launch for The First White Malbec. Clearly, Trivento is very excited.
NYC wine and food experts board the luxury yacht, from 1919, at Manhattan’s North Cove Premier Mega-Yacht Club & Marina.
A handful of NYC and East Coast wine and food experts board a luxury yacht, built in 1919, at Manhattan’s North Cove Premier Mega-Yacht Club & Marina. On-board, best-selling wine authors, top wine media, and NYC’s food and wine critics.
As we set sail, our wine glasses are filled with The First White Malbec in the world, produced by Argentina’s Trivento and Winemaker Maxi Ortiz.
It’s easy to be taken by the moment. You look up and see the majestic NYC coastline. Look around the yacht, even the most local New York cynics have their jaws agape. It’s just breath-taking to see.
Moments later, the crew aboard the Ventura Sailing Team are passing out delicious seafood and chicken-based appetizers to pair with Trivento’s White Malbec.
Ventura Sailing Team are passing out delicious seafood and chicken-based appetizers
We sail through the bay, passing the Brooklyn Bridge in the distance, coming up on Governor’s Island and of course, The Statue of Liberty.
Passing along the Brooklyn Bridge
Why Trivento’s White Malbec is a world-class Innovation
For over 150 years, Malbec has been grown widely throughout Argentina. Its deep purple color, rich aromas of plums and red berries. It’s perfect for smooth, supple red wines.
The fact that Winemaker Maxi Ortiz dares to take an incredible red wine and turn it into a white wine, shows world-class innovation, confidence and vinification prowess. But as we’ll learn further below, it wasn’t an easy process.
Ortiz later explains in detail, it took 4 years of trial and error. Getting closer and closer, but not perfect enough for him. What we taste today is a culmination of his efforts and lessons.
What does Trivento’s White Malbec taste like?
By now most of us on the yacht have had a second taste of the wine. It’s opening up and blossoming beautifully.
The color is surprisingly clear, crystalline.
The nose has aromas of white peach, grapefruit, subtle hint of red fruit.
It’s a very easy-drinking wine. Especially in the summer. The mouth has a refreshing acidity, light body. Notes of green apple. Pairs beautifully well with the seafood and light chicken dishes served here. I could also see it with a garden salad, caprese or sushi. Be daring and try it with BBQ as the acid will cut into the fatty meat.
Hearing from Trivento’s Team, Juan Jose Gil
Juan Jose Gil directs the Trivento brand in the United States.
He explains that Trivento was founded in 1996 by the group Concha y Toro. It was the first time they left Chile to make an investment outside of their origin when they chose Mendoza, Argentina.
They started with a very small vineyard of 154 hectares. Today these Malbec experts have 12 vineyards in four different valleys and over 1,764 hectares of vines. They offer Malbec at every price point and every value tier.
The company has three pillars: Innovation. Sustainability. Excellence.
From Juan Jose Gil’s explanation, all 3 pillars are thriving together as we sip their most innovative wine, from grapes farmed on their sustainable vineyards, enjoying its excellent quality.
Winemaker Maxi Ortiz playfully posing with the Statue of Liberty
Winemaker Maxi Ortiz Reveals His White Malbec Process
Ortiz has been working at Trivento since 2006, helping to build it into the fourth biggest winery in Mendoza.
2019 was their first vintage of Trivento White Malbec. But it’s come a long way from what the world is tasting today.
However, for him, it’s a very special wine for more that just the innovation it represents, but also a positive impact on society:
“Sales from this wine
go to a scholarship program that helps students
with low economic resources and high academic performance to finish schooling.”
How did he create the white Malbec?
He revealed parts of his 4-year process. He picked the grapes the last week of January, 40 days earlier than regular. Then they quickly pressed the grapes in order to separate the skin from the pulp. However it’s not “white” yet. Then it was more of a rose.
Then he revealed the biggest secret of the process. A winemaking method that is common with red wines, but not whites. Ortiz got creative, invented and daring – and it worked. And unfortunately, we’re not going to share it here today. As competition is already growing!
“We were the first winery [back in 2019] to make a white wine with a red grape, which is the Malbec.
And it’s fantastic because nowadays you can see at least 10 different wineries making White Malbec.
So this is the first White Malbec and
in a way Trivento creates a new category of wine in Argentina.”
The quality is clearly there, As Ortiz explains further:
“The grapes came from the same region, from the same vineyard,
from the same places that we use for our [traditional Malbec] Reserve.”
For those who follow NYC weather, it was supposed to be thunderstorms the day of the Sunset Cruise. Bravely and happily, the launch decided to move forward anyway!
The weather was dramatic and cloudy (but dry) all throughout the cruise. Then, as if anointed by a higher power, just as Ortiz finished speaking, the rain started.
A slow, steady rinse that grew stronger. By the time we returned to dock, it was a heavy downpour. But no one was complaining. Wet smiles all around.
If Trivento White Malbec has a way of brightening your day even amidst a heavy thunderstorm, imagine what it can do for your backyard barbecue?
Find more on the Trivento website
Follow Trivento on Facebook and Instagram.
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