American classic rock ZZ Top and Lynyrd Skynyrd Co-headline tour ‘The Sharp Dressed Simple Man’ visit Hersheypark Stadium Sat Sep 9
the titans of American classic rock ZZ Top and Lynyrd Skynyrd have announced their first co-headlining tour – The Sharp Dressed Simple Man Tour – taking over twenty-two cities in North America this summer. Produced by Live Nation, the tour kicks off on Friday, July 21 at iTHINK Financial Amphitheatre in West Palm Beach, FL, and continues with stops in Fort Worth, Phoenix, Chicago, and more before wrapping up in Camden, NJ at Freedom Mortgage Pavilion on Sunday, September 17.
TICKETS: Tickets go on sale starting Friday, December 16 at 10am local time on LiveNation.com
LYNYRD SKYNYRD & ZZ TOP: THE SHARP DRESSED SIMPLE MAN TOUR DATES:
Fri Jul 21 – West Palm Beach, FL – iTHINK Financial Amphitheatre
Sun Jul 23 – Alpharetta, GA – Ameris Bank Amphitheatre
Fri Jul 28 – Rogers, AR – Walmart AMP
Sat Jul 29 – Fort Worth, TX – Dickies Arena
Sun Jul 30 – Woodlands, TX – The Cynthia Woods Mitchell Pavilion presented by Huntsman
Mon Aug 7 – Denver, CO – Fiddler’s Green Amphitheatre*
Thu Aug 10 – Mountain View, CA – Shoreline Amphitheatre
Fri Aug 11 – Wheatland, CA – Toyota Amphitheatre
Sun Aug 13 – Phoenix, AZ – Ak-Chin Pavilion
Thu Aug 17 – Maryland Heights, MO – Hollywood Casino Amphitheatre – St. Louis, MO
Sat Aug 19 – Tinley Park, IL – Hollywood Casino Amphitheatre – Chicago, IL
Sun Aug 20 – Noblesville, IN – Ruoff Music Center
Fri Aug 25 – Cincinnati, OH – Riverbend Music Center
Sat Aug 26 – Clarkston, MI – Pine Knob Music Theatre
Sun Aug 27 – Toronto, ON – Budweiser Stage
Fri Sep 01 – Charlotte, NC – PNC Music Pavilion
Sat Sep 02 – Columbia, MD – Merriweather Post Pavilion
Sun Sep 03 – Burgettstown, PA – The Pavilion at Star Lake
Fri Sep 08 – Saratoga Springs, NY – Saratoga Performing Arts Center
Sat Sep 09 – Hershey, PA – Hersheypark Stadium
Sun Sep 10 – Holmdel, NJ – PNC Bank Arts Center
Fri Sep 15 – Raleigh, NC – Coastal Credit Union Music Park at Walnut Creek
Sun Sep 17 – Camden, NJ – Freedom Mortgage Pavilion
*Not A Live Nation Date
About Lynyrd Skynyrd:
As Lynyrd Skynyrd approaches the 50th anniversary of the band’s critically acclaimed debut album ‘Pronounced ‘Lĕh-‘nérd ‘Skin-‘nérd’ in 2023, they resonate as deeply with their multi-generational fan base today as when they first emerged out of Jacksonville, Florida in 1973.
Few ensembles have had the deep impact in creating a lifestyle as Skynyrd has. The band travels forward with a primary mission of celebrating a legacy that honors all whom have had a resonating contribution to the lives of hundreds of millions of fans globally.
Former members Ronnie Van Zant, Allen Collins, Steve Gaines, Ed King, Billy Powell, Bob Burns, Leon Wilkeson and Hughie Thomasson alongside others will forever remain significant contributors to this indelible repertoire and the band’s colorful history.
Today, Lynyrd Skynyrd rocks on with a current line-up featuring Johnny Van Zant, Rickey Medlocke, Mark “Sparky” Matejka, Michael Cartellone, Keith Christopher, Peter Keys, Carol Chase and Stacy Michelle.
Gary Rossington continues to have a significant presence and creative influence with the band, while making select appearances on the road.
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Thanksgiving in Philly: perfect stuffing bread DOES exist – and it’s… [Find Recipe Inside]
This Thanksgiving in NYC, the perfect stuffing bread DOES exist – and it’s brioche. As in St Pierre Brioche Thanksgiving Stuffing
No Thanksgiving spread is complete without a hearty stuffing. While add-ins are a matter of preference, choosing the right bread is crucial. One underrated choice is eggy, rich brioche – and with St Pierre Bakery, you don’t need to go to France to get it.
Thanks to its butter and egg content, St Pierre’s Brioche Loaf provides the perfect balance of crisp toastiness while remaining soft and creamy inside, while its lightly sweet flavor adds a decadent quality that can still lean savory. Attached below is an approachable recipe for stuffing allowing for all the craveable crunch for the whole family with minimal effort required.
St Pierre Brioche Thanksgiving Stuffing
By @BrandiMilloy
Ingredients
1 loaf St. Pierre Brioche Bread
1/2 cup unsalted butter
1 medium onion, diced
3/4 cup celery, diced
3/4 cup carrots, diced
1 cup mushrooms, diced
2 large eggs
1 tbsp. fresh rosemary, chopped
3 sprigs fresh thyme, just the leaves
1 tbsp. fresh sage, chopped
1 small apple (granny smith works well), peeled and diced
Salt and pepper
Directions
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Preheat oven to 350 F. Cut brioche bread into 1” cubes and bake for about 10-15 minutes until toasted.
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Meanwhile, into a pot over medium high heat add butter until melted. Add onion, celery and carrots and cook until everything starts to soften, about 7 minutes. Add mushrooms and cook for 2 minutes longer. Remove from heat and set aside.
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Into a bowl whisk together the eggs, herbs, apples, mushrooms, and salt and pepper. Add your cooked vegetables and mix to combine.
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Pour mixture on top of toasted bread and stir to combine. Bake stuffing for about 45 minutes. If your stuffing starts to get too brown, cover until finished baking. Enjoy!
As America’s favorite brioche brand, St Pierre’s products are widely available via grocery stores nationwide as well as Walmart.
Southern sophistication in the City of Brotherly Love: Jack Daniel’s Country Cocktails RTD Hard Tea Pours Nationwide
Jack Daniel’s Country Cocktails Hard Tea Launches Nationwide
Jack Daniel’s Country Cocktails Hard Tea – a canned ready-to-drink that launched earlier this spring in 13 test markets – is rolling out nationwide this fall.
The RTD embodies Southern sophistication with a twist.
Jack Daniel’s Country Cocktails Hard Tea combines black tea, ripe, true-to-fruit flavor resulting in a balanced and sweet finish. With four classic flavors carefully selected, each can was crafted to please the palates of today’s modern drinker.
Country Cocktails can be found in select retail and convenience stores across the country in a 12oz. can (ABV 5%), 12-can variety pack containing four classic flavors: Original, Peach, Raspberry, and Blackberry; with the Original & Peach offered in 16oz. and 23.5oz. single serve cans that deliver consumers a refreshing and high-quality beverage experience for those who appreciate a good tea.
- Original: Known for its full-bodied refreshing take on a Southern classic. Combining the rich taste of black tea with a sweet, true-to-fruit finish, captures the essence of Southern sweet tea. It’s the perfect drink for relaxing on the porch and enjoying good conversation.
- Peach: A floral flavor that brings the juicy, sun-ripened sweetness to life. This option offers a crisp and refreshing experience, where the delicate honeyed taste comes to the forefront of the palate making it a delightful choice for any day of the year.
- Raspberry: Delivering a vibrant tartness, yet balanced with a subtle sweetness; this flavor presents a bold and smooth drink that’s as satiating as it is refreshing.
- Blackberry: Capturing the rich and juicy essence of blackberries, it offers a slightly tangy and flavorsome experience, making it a perfect choice for consumers who enjoy the bold taste of berries with a hint of Southern charm.
Coinciding with Country Cocktails Hard Tea launch is the RTD’s partnership with ACM and two-time CMT Music Award winner, Lauren Alaina, who has accomplished one of country music’s crowning achievements – becoming the youngest member of the Grand Ole Opry.
Lauren Alaina’s small town Georgia roots, love for comfort and authenticity make her the perfect ambassador for a beverage that prides itself on delivering a taste of the South in every sip. Both Alaina and Jack Daniel’s Country Cocktails symbolize Southern charm, together producing a match made partnership.
To celebrate the collaboration, Country Cocktails has partnered with Southern Living to offer fans across the country a chance to enter their sweepstakes and win a pair of tickets and flights to meet Lauren Alaina at her concert in Las Vegas at the Green Valley Ranch Backyard Amphitheater on October 25, 2024.
The sweepstakes will run from September 13 until October 11, 2024 and contestants can enter for a chance to win by visiting the link.
About Jack Daniel’s
Officially registered by the U.S. Government in 1866 and based in Lynchburg, Tenn., the Jack Daniel Distillery is the first registered distillery in the United States and is on the National Register of Historic Places.
Jack Daniel’s is the maker of the world-famous Jack Daniel’s Old No. 7 Tennessee Whiskey, Gentleman Jack Double Mellowed Tennessee Whiskey, Jack Daniel’s Single Barrel Tennessee Whiskey, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Jack Daniel’s Tennessee Apple, Jack Daniel’s Bonded, Jack Daniel’s Sinatra Select, and Jack Daniel’s RTDs. Today, Jack Daniel’s is a true global icon found in more than 170 countries around the world and is the most valuable spirits brand in the world as recognized by Interbrand.
About Jack Daniel’s Country Cocktails
Jack Daniel’s Country Cocktails are premium malt beverages from the Jack Daniel’s Family of Brands. Jack Daniel’s Country Cocktails was introduced in May 1992.
Jack Daniel’s Country Cocktails and their respective flavor names are registered trademarks. © 2024 Jack Daniel’s. Jack Daniel Beverage Co., Louisville, Ky. Flavored Malt Beverage.
For more information, please visit www.countrycocktails.com.
Philly Food: “The Bear” Star Matty Matheson launches #TGISunday with Pacific Foods to Tackle the Sunday Scaries
Pacific Foods, a brand known for its organic and high-quality ingredients, has launched its #TGISunday content series to help people overcome the widespread phenomenon known as the “Sunday Scaries.”
Developed in partnership with chef and television star Matty Matheson, the series is designed to transform Sunday anxiety into a time for culinary joy and inspiration.
A recent survey by Pacific Foods* revealed the deep impact of the Sunday Scaries, with the average American experiencing this pre-Monday apprehension 36 times a year. Typically, the unsettling feelings begin around 3:54 p.m. on Sundays, leading to an average of six hours and six minutes** spent in dread each week—totaling a staggering 219 hours annually.

The Bear Star Matty Matheson launches #TGISunday with Pacific Foods to Tackle the Sunday Scaries
Recognizing that cooking serves as a soothing activity for many with 31% of people finding joy in preparing meals on Sundays, Pacific Foods is addressing these anxieties by offering easy, comforting recipes through the #TGISunday content series on its website.
Matty Matheson and a group of wellness and food aficionados will share curated recipes designed to combat the Sunday Scaries and embrace the calming, restorative power of cooking to unwind and reclaim their Sundays.
Chef Matty Matheson brings his trademark enthusiasm to the kitchen, making his stance on Sundays clear by turning them into a day of culinary excitement. “Look, I know Sundays can be a drag for a lot of folks, so let’s flip that script. Let’s rock the kitchen with some serious cooking that’s all about fun and flavor without it being a chore or another worry. Cooking isn’t just about eating; it’s about chilling out and making something awesome that feeds your soul,” explains Matheson.
Matty’s unique recipe—the Spicy Shrimp Pasta Bake—will be a highlight of the series, which will also feature content from various figures known for their culinary expertise. All recipes and tips will be available through social where viewers of the #TGISunday series are encouraged to share their own meal-hacking tips using Pacific Foods products. Fans can also enter to win a custom illustrated soup mug, designed by Pacific and Matheson, to add to their Sunday rituals.
“Matty Matheson’s vibrant personality and the joy he brings to food make him a natural fit to join us in our mission to take back Sundays,” said Erika Jubinville, head of Pacific Foods marketing. “He inspires all of us to bring more fun and creativity to our cooking routine, and sparks excitement for new ways to use Pacific products.”
For more insights into the #TGISunday series, please visit pacificfoods.com/TGISunday.
About Pacific Foods
Pacific Foods was founded in 1987 in Tualatin, Ore. and was acquired by Campbell Soup Company in 2017. For more than 150 years, Campbell (NASDAQ:CPB) has been connecting people through food they love. Generations of consumers have trusted us to provide delicious and affordable food and beverages. Headquartered in Camden, N.J. since 1869, the company generated fiscal 2023 net sales of $9.4 billion. Our portfolio includes iconic brands such as Campbell’s, Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Milano, Michael Angelo’s, noosa, Pace, Pacific Foods, Pepperidge Farm, Prego, Rao’s, Snyder’s of Hanover, Swanson and V8. Campbell has a heritage of giving back. The company is a member of the Standard & Poor’s 500 as well as the FTSE4Good and Bloomberg Gender-Equality Indices. For more information, visit www.campbellsoupcompany.com.
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Rock superstars Incubus Annc hits East Coast July 31 – Aug 6 on Summer tour with Sublime with Rome and The Aquadolls
Rock superstars Incubus Annc hits East Coast July 31 – Aug 6 on Summer tour with Sublime with Rome and The Aquadolls
With more than 23 million albums sold, rock superstars INCUBUS are set to light up summer stages in concert with very special guests SUBLIME WITH ROME and THE AQUADOLLS beginning this July.
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Last year in 2021, Incubus marked the 20th anniversary of their multi-platinum and critically acclaimed album, Morning View. Additionally, they maintain their status as a streaming phenomenon, averaging 4.1 million monthly listeners on Spotify and clocking over 1 billion-plus streams across all platforms.
The tour, produced by Live Nation, kicks off in West Palm Beach, FL at iTHINK Financial Amphitheatre and continues through the US making stops in Atlanta, Chicago, Dallas and more before wrapping up in Bend, OR at Hayden Homes Amphitheatre on September 3rd.
Tickets to the general public will begin on-sales March 18th at 10am local time HERE.
Related: One Republic’s “Never Ending Summer Tour” lands in SoCal August with NEEDTOBREATHE
TOUR ITINERARY
Sunday, July 24 – West Palm Beach – FL iTHINK Financial Amphitheatre
Tuesday, July 26 – Jacksonville, FL – Daily’s Place
Wednesday, July 27 – Atlanta, GA – Lakewood Amphitheatre
Friday, July 29 – Columbia, MD – Merriweather Post Pavilion
Saturday, July 30 – Doswell, VA – AfterHours Concerts at The Meadow Event Park
Sunday, July 31 – Wantagh, NY – Northwell Health at Jones Beach Theater
Tuesday, Aug 02 – Syracuse, NY – St. Joseph’s Heath Amphitheater at Lakeview
Wednesday, Aug 03 – Mansfield, MA – Xfinity Center
Friday, Aug 05 – Camden, NJ – Waterfront Music Pavilion
Saturday, Aug 06 – Holmdel, NJ – PNC Bank Arts Center
Sunday, Aug 07 – Bangor, ME – Maine Savings Amphitheater
Tuesday, Aug 09 – Cuyahoga Falls, OH – Blossom Music Center
Wednesday, Aug 10 – Clarkston, MI – Pine Knob Music Theatre
Friday, Aug 12 – Bonner Springs, KS – Azura Amphitheater
Saturday, Aug 13 – Maryland Heights, MO – Hollywood Casino Amphitheatre – St. Louis
Sunday, Aug 14 – Tinley Park, IL – Hollywood Casino Amphitheatre – Chicago
Tuesday, Aug 16 – Rogers, AR – Walmart AMP**
Wednesday, Aug 17 – Dallas, TX – Dos Equis Pavilion
Friday, Aug 19 – Houston, TX – Cynthia Woods Mitchell Pavilion
Saturday, Aug 20 – Austin, TX – Germania Insurance Amphitheater
Monday, Aug 22 – Phoenix, AZ – Ak-Chin Pavilion
Wednesday, Aug 24 – Salt Lake City, UT – USANA Amphitheatre
Friday, Aug 26 – Mountain View, CA – Shoreline Amphitheatre
Saturday, Aug 27 – Irvine, CA – FivePoint Amphitheatre
Sunday Aug 28 – Chula Vista, CA – North Island Credit Union Amphitheatre
Thursday, Sept 01 – Ridgefield, WA – RV Inn Style Resorts Amphitheater
Saturday, Sept 03 – Bend, OR – Hayden Homes Amphitheater
Since first coming together in 1991, the Grammy nominated band, Incubus, have consistently elevated themselves and alternative music to new creative heights.
The California band’s sales have eclipse 23 million albums worldwide to date with multiplatinum and platinum certifications from around the globe. Consistently topping the Billboard charts, the band has had five consecutive Top 5 debuts.
Related: Pop super-group Big Time Rush with Dixie D’Amelio head on SoCal Tour.
Sublime With Rome was formed in 2010 by lead-singer/guitarist Rome Ramirez, bassist Eric Wilson, and drummer Carlos Verdugo.
The band previously toured in support of their hit 2019 album BLESSINGS with singles WICKED HEART and LIGHT ON making a splash at alternative radio. BLESSINGS is the band’s third studio album, and it was helmed by Rob Cavallo, the producer behind Green Day, My Chemical Romance, Linkin Park, and more.
In 2020 Sublime With Rome dominated the rock and alternative music charts as well as headlining shows in 5K+ capacity rooms and major festivals worldwide. With fan-favorite hits such as WRONG WAY, SANTERIA, BADFISH, WHAT I GOT, CARESS ME DOWN, 40oz TO FREEDOM and many more, the band’s concerts are pure sing along enjoyment from beginning to end.
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The Aquadolls formed in La Mirada, CA in January 2012. Lead singer and songwriter Melissa Brooks began recording bedroom demos of her songs and eventually released the album ‘We Are Free’ in early 2013, followed by the LP ‘Stoked on You’ in December 2014.
After a brief break from releases, the stars aligned in July 2018, and the new era of The Aquadolls commenced with Jacqueline Proctor on drums and Keilah Nina on bass. The band grew as a powerful threesome leading up to the release of The Aquadolls’ highly anticipated second album, ‘The Dream and the Deception,’ recorded and self-produced by Brooks and self-released October 28, 2018, on Aqua Babe Records.
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Following their sophomore album, the trio self-released the single “Suck on This” in summer 2019, followed by their 2020 viral cover of Lash’s “Take Me Away” (a track made famous via its inclusion in the 2003 Lindsay Lohan-starring Disney film ‘Freaky Friday’). They signed with California based Enci Records in 2021, and released a series of well-received singles (“Disappearing Girl” and “Cry Baby”), while playing festival dates such as Lollapalooza, Austin City Limits, Beach Life and Ohana Festival, opening for Jimmy Eat World and touring with the likes of White Reaper and more. The Aquadolls will release a new EP in 2022.
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Upgrading Your Philly House? Start by Choosing Your Best Mattress in 2023
Upgrading Your Home? – Your Best Mattress in 2023
Reviewed and revealed. Time for you to find your mattress in 2023. Most of us spend a third of our lives asleep. Science says it’s how we repair, recharge and dream. With hybrid work or work from home, we sometimes rest more. Some of us work from our bed.
You’re moving? You upgraded your house? Either way, it’s time for a new mattress. And a lot of changed since the old days of mattress shopping. Even if “the old days” was just 5 years ago.
Big changes. Real science upgrades depending on sleep position, body type, health conditions, body temperature, temperature of the room and flexibility, adaptability of all of these variables.
It’s a lot of decisions that you probably don’t want to research. You just want an awesome night’s sleep.
So we did the mattress research for you
Brooklyn Bedding’s Signature
What’s the best mattress overall?
Brooklyn Bedding’s Signature is pretty amazing. The Brooklyn Bedding Signature Hybrid is the brand’s flagship bed.
The mattress offers three firmness options, a strong steel coil foundation layer, a comfy “give” that rests your aching bones, strong and durable hybrid construction.
Their hybrid mattress (a bed made with coils and foam) offers a neutral-foam feel that’s more light and airy than traditional memory foam. It also offers improved edge support, thanks to a thick layer of pocketed coils with reinforced coils around the edges of its support bed.
Accommodating for all body types and even suits any sleeping position.
If you time it right (they have sales), it’s surprisingly affordable.
Price is usually closer to $1200, but with the right timing (discounts), you can sleep well for under $1000.
Layla Hybrid mattress
Best Mattress for Side Sleepers
Layla Hybrid mattress is special! Generations ago, flippable mattresses were popular and the Layla brand is bringing back the trend. So yes, it’s flippable and both sides offer different firmness levels – so yes, you have two choices to pick from to match your personal preference. One side is soft and pressure relieving while the other is firmer and more supportive.
Also, Layla’s primary comfort layers are made with copper-gel memory foam which helps regulate temperature, while the material feels ultra light and airy. This is more responsive than the foam’s traditional slow-bouncing nature.
The Layla Hybrid is ultra plush and soft. Indulgently comfortable. A. great choice for side sleepers of all body shapes and sizes.
The Layla Hybrid comes in a range of sizes: twin to California king sizes and prices range from $1,299 to $1,899.
Saatva Classic
Best Firm Mattress
The Saatva Classic offers both plush comfort with premium support. Its thick and supportive construction provides contouring that fits each of your body’s curves. Unique from most hybrid beds, it offers two coil layers (one innerspring layer and one pocketed coil layer), memory foam, Lumbar Zone Active Spinal Wire and a quilted, zoned pillow-top add to a luxury experience. Designed to promote comfort and spinal alignment.
The innerspring mattress hybrid construction is the magic behind why this bed is so supportive and firm.
The Saatva Classic’s special lumbar technology is designed to keep your spine aligned while comforting your shoulders and hips.Also allows you to choose how firm you want your firm bed to be.
The Saatva Classic comes in sizes twin XL to split California king and prices range from $887 up to $2,296.
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Philly Foodies: Chilli No 5 Brings BIG Flavor …and Superfoods to Your Next Meal
Philly Foodies: Chilli No 5 ‘Sauce of Life’ Brings BIG Flavor …and Superfoods to Your Next Meal with an unmistakable spicy hit, combined with superfoods & health supplements.
Providing the flavorful gourmet vegan chilli sauces & gift sets using the most natural & healthy ingredients.
Chilli No 5 Brings ‘Superfood Sorcery’ and Big Flavor
Delivering the best range of your favorite international flavors of chilli, marinades and BBQ hot sauces.
Co-founder Rumble Romagnoli joined me for a conversation about food, family, making chilli healthier and bringing their award-winning chilli sauce to the masses.
Chilli No. 5 Co-founder Rumble Romagnoli
The below conversation has been edited for length and clarity. Find the full, un-edited conversation at our YouTube channel.
When you think about hot sauce, can you tell us about a celebration or a memory, something in life that inspired you to get so excited about hot sauce?
Rumble Romagnoli: Yeah when we’re smaller and we’re in the kitchen, it’s such a magical experience, isn’t it?
I had a real Italian Nonna so an Italian grandmother who always had bubbling pots and pastas and, Mules and fish and meat. My mother and my sister; so great moments as a child cooking in the kitchen and then out on the dining table with all the family.
It was great and now I love cooking and it makes me really relaxed. Just zoning out, cooking for the family, growing my own vegetables, chilies and then gathering around tables with friends and family just to enjoy. And that’s really where this all started.
What does day to day life look like for you. How did you decide to split up some of that time with a hot sauce endeavor?
Rumble Romagnoli: You remember COVID wasn’t really a nice time for anyone. We were there in a small apartment with lots of small children. It was chaos.
We couldn’t see our friends. We couldn’t see our family. They were all over the world and it was desperate times. So I suppose setting up Chili No. 5 was all about this kind of wanting to get back together with people enjoying moments and being together, sharing and getting fresh, healthy food and not lining up in the supermarket.
Chilli No 5 Brings ‘Superfood Sorcery’ and Big Flavor
A lot of chefs who I was very friendly with all had lost their jobs. I was like, Hey, can you make sauce? They’re like, yeah, of course I can. So that’s how it all started.
And we started trying out new flavors and we love world cooking. So that’s how Chilli No 5 started.
From your Chilli expert point of view, what should someone look for on a label that lets us know this is a quality chilli sauce?
Rumble Romagnoli: I think you guys are better at it than us to be fair. You’re fanatics; incredible.
I’m not a real expert. I just love creating great food for my family and friends. And we’ve tried to make… The best world hot sauces but they’re not going to blow your head off. It’s not really a hot sauce. They are chilli sauces.
Chilli No 5 variety of flavors
What I think you should be looking for on the bottle is: great ingredients, as many as you can get. No numbers, no coloring, no baddies.
I’m looking for just superfoods and anything that’s gonna make me glow.
In my world, when I think of chili sauce and hot sauces, I don’t always think of superfoods.
Tell me a little bit about where the idea came from to so strongly cross over superfoods with chili.
Rumble Romagnoli: I love spice and tingling on my tongue and that kind of rush you get from that spice and hot. The hot sauce or the flakes or the chili oil. My wife loves to be healthy. Happy wife, happy life they say, so I just combined.
I was doing something more spicy and she says, why don’t you put some good stuff in there? And I’d been reading a lot about Guana ginseng, maca; and all of these are in our sources. These are natural supplements that you buy in the shop. You have some of that and it really picks you up, increases your concentration, which I need for long days. I need more energy. I’m getting older. So I was like, hey let’s just put them in the hot sauce and then you got the best of both worlds. So that’s the superfood sauce or superfood sorcery we like to say.
That was all my wife’s doing to be honest.
I feel like a lot of chilli sauces are just gunk. When I think superfoods, I think health. Is your Chilli No 5 a health food?
Rumble Romagnoli: Absolutely. I’ll pick out one of these bottles.I wouldn’t say a healthy hot sauce. I would say a hot sauce full of healthy ingredients because you never know there are some sugars in here and you never know what people will find healthy or not healthy.
But we’ve got in this Jamaican jerk, which is great on a barbecue chicken as a marinade as a condiment as a barbecue sauce. We’ve got fresh red onions, fresh spring onions. Chilli No 9 chili. Fresh chilies, which are all really healthy for you. There’s ginger. There’s garlic. There’s lemon. There’s lime. There’s agave syrup.
We tried to tone down the sugar but keep it a little bit sweet, apple cider vinegar, we’ve got, extra virgin olive oil. It goes on black garlic, thyme, nutmeg, allspice, black pepper, guarana, maca, Ginseng, l arginine. It doesn’t stop. That is packed to the rims, full of healthy ingredients.
We’ve tried to put the healthiest ingredients we could find and make it as tasty as possible using these ingredients and authentic to Jamaica and their jerk sauce.
It’s a sauce packed full of healthy superfood antioxidant ingredients and that’s maybe why it’s winning all these awards for taste.
Because bottom line is it has to taste nice before being healthy.
Nobody wants a science flavored chili. So I agree with that. Let’s talk about some of your favorite flavors.
Rumble Romagnoli: It’s hard because we have over 15 sources. But one of my favorites which you’d probably love as well is the Mexican Fury. My sister lives in Guadalajara in Mexico. She left the UK and went all around South America and ended up finding a lovely guy and settled down there.
Mexican food is fantastic. It’s just really great. Full of flavors and all sorts of different ingredients that we can’t grow in the UK or in Europe. You guys have got such great weather down there in the South, Miami, Florida. Texas, Mexico between the South of the U. S. and the North of Mexico.
So you’ve got the jalapenos which are just incredible. We’ve got all of these beautiful chilies, the habanero come up with an automatically smoky flavor when mixed with the red peppers, the tomatoes, the red onions. They fuse this on the palate to really pair very well with chicken, prawns, tacos, burritos or even egg for breakfast or pancakes.
The Mexican Fury is a really good one. We won 16 awards for different sauces. I love chipotle, anything smoky in our Louisiana barbecue. We’ve tried to tone down the sugar, add a bit of cognac whiskey, bourbon whiskey. We’ve added the classic American ingredients in there to make a kind of healthy style Louisiana barbecue.
Then the harissa is a great one. It’s really popular. it’s North African full of caraway seeds, cumin seeds, olive oil, lots of of incredible deep ingredients that really sit on the back of the tongue. There’s lots of ingredients there that kind of bring your food to life.
We want to bring life and energy into a barbecue situation, dinner with granny, breakfast before work, sandwich on the bench in Manhattan.
Tell us a little bit about the competitions you’ve entered.
Rumble Romagnoli: We were only a year old and we’d come up with these sauces and we’d thought they were good. The founder Chef Colin and then we had a team of chefs working in our London kitchen and our South of France kitchen and we entered the Great Taste Awards.
These are quite big awards in the UK but it’s international awards where all kind of fine foods, gourmet foods are tested by panels of hundreds of judges. It’s quite a strict competition.
So first year we came in and we won seven stars for 11 products. We’re very happy. It was incredible. The Jamaican jerk really got a good one. The heavenly Harissa came in very well. Our chilli oil called Pizza Pizzazz.
Our chili flakes are all fresh and lovely coming from all sides of the world. Carolina Reaper, the Scorpion, the Habanero, the Ghost, the Number 5 chili from India.
We watched and read all of the judges’ comments and we’re so thankful that they really detailed about acidity, balance, flavor structures.
Then we reworked it. We played around with ingredient quality, we changed vinegars slightly, the cooking process. We started baking the vegetables, the peppers, the onions, the red onions. The tomatoes really started getting more flavor. We put in a bit of olive oil at the start to get the flavors moving around.
Then we came in this year with 13 awards out of 16. With our 7, that makes 16 of our total products have won awards by the Great Taste Awards.
We want to create the best chilli sauces on the planet. That’s my mission.
How is Chilli No 5 going to grow and evolve?
Rumble Romagnoli: It’s happening quite quickly and we have a B2C strategy and service strategy.
We want to have the most delicious sauces in every category. We’re just working on each recipe and we think if we make the best sauce, people are going to love the best sauce, and then they’re going to buy the best sauce.
A bit like Apple, just make the best products and people just keep buying them We’re getting into big stores in the UK, placements in Monaco.
We are in lots of great high end butchers, delicatessens and it’s going really well.
So we’ve got this B2B strategy. We need to impress the professionals. We’ve impressed the people who love healthy lifestyle, love delicious sauce, gourmet. But now we have to impress the industry.
Obviously coming to America is the big move.
Tell us all the ways we can learn more about Chilli No. 5 Tell us your website, social media.
Rumble Romagnoli: The website is the big one, Chilli No.5. Shop us on Etsy. Follow us on instagram, Facebook, YouTube.
We’re also quite present for hot sauce gift sets. We do five or six incredible hot sauce gift sets which are collections of the sauces. And we’ve got mini little minis and you can make your own you can personalize because we’ve got 15 sauces.
We’re very big at Christmas. Very big at Father’s Day, Thanksgiving and we will send the sauces over to you guys in the states. No problem. If anything breaks, if anything’s damaged, we will refund you and resend you the sauce you ordered because that’s the least we can do.
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